Converse The Sequel | How The Chuck II Brought The All Stars To A New Generation
If you’ve been following the journey of the Converse Chuck Taylor All Stars in the Forever Chuck series, you’ll know how the iconic sneaker influenced youth culture stateside. In the third part of the series, the brand takes us to London in The Sequel.
The Sequel focusses on the experiences of young people now and how the sneakers fit into their lives. Where The Beginning and The Throwback featured the original Chucks and the 70s iteration, respectively, the latest installment in the series features the Chuck Taylor All Star II. It stars everyone’s favourite Stark (Arya), Maisie Williams, as well as singer/actor Olly Alexander.
The Chuck II is pretty monumental in its own right. Not only because it’s an extension of such an iconic style, but because it was the first design update to the All Star in 100 years. It retains the same well-loved and unique silhouette, however instead of the logo patch on the side being screen printed, it’s now embroidered and stitched on. Furthermore, while the originals were already super comfortable, Converse took it a step further by adding Nike Lunarlon sockliners for better cushioning. The Chuck II also features padded foam collars and micro-suede lining for breathability. Made to welcome in a new generation of Chucks wearers, the latest iteration continues to make a mark on youth and culture.
The Sequel’s look book takes us through various parts of London with Maisie and Olly, styled in their Chuck IIs. It shows us how they can be worn for a more modern time, and highlights their superior comfort no matter what your day entails. The pair were chosen to be part of this stage of the campaign as they represent what the sneakers are all about; being young, daring, and rebellious.