Based on the idea of making a modern and affordable version of the classic, quality raincoat, Rains made their first rain jacket in 2011. The concept was meant to be simple and easy to understand, which lead to the name: Rains. Rains believe in renewing the general view on rainwear, and bringing positive associations to going out on a rainy day. Rains product collection contains an innovative interpretation of what rainwear can be. From bags and accessories to boots and rain jackets, Rains strive to make water resistant, quality products that fit to the identity of a modern person.